ABOUT
Genesis
The world of wristwatches has been dominated for many years by the big brands of the watch industry and their position on the market is well-established. We respect those brands and admire their achievements, especially as many of them started as small, independent manufacturers. We understand, however, that beauty lies in the eyes of the beholder and therefore it is virtually impossible to cater to the needs and tastes of all consumers with universal solutions.

We appreciate the fact that being close to the user and responsive to their needs and expectations allows manufacturers to offer their clients truly unique watch designs and we value this uniqueness.

We present to you AUROCHRONOS. The name of the festival is a blend of two words and it expresses the core values we would like to convey to you: Aurochs, an ancestor of domestic cattle - an enormous, strong and wild ox whose posture commanded respect. It doesn’t only represent the strength, freedom and the perseverance needed in the constant struggle to make a mark in the watch market, but it also symbolises the rebirth of sentiment for watches and craftsmanship in creating uniqueness and the exceptional character of the brands. The Greek god Chronos is the personification of time and the symbol of creation. His representation - an hourglass - is a symbol of passing time. For us it is time to return to the roots, the tradition of small independent manufactories with unique style and individuality, which, in today's reality, can harmoniously coexist with the largest players in the industry.
Festival
Meet us in Lodz, a city located in the central part of Poland, in Europe, on September 29th and 30th 2018 and witness the rebirth of the independent watch manufacturing movement.

It will be the ideal place to see major manufacturers from Poland as well as various independent brands from around the world and meet the people behind them. At the festival, you can learn the history of the origins and development of watch companies as well as purchase unique models of watches and accessories. Exhibitors will have a unique opportunity to present themselves to a broader audience and find potential business partners, distributors or representatives. But first and foremost, AuroChronos Festival will be a great opportunity to unite our community.

The time of the Festival once more coincides with the Light Move Festival Lodz which is the biggest light festival in Poland (one of the biggest in Europe), a renowned and respected event that each year attracts tens of thousands of visitors to the city.

This year be in the right place at the right time and come and visit the International Festival of Independent Watch Brands – AuroChronos.
Jury
Chairman of the jury
Władysław Meller - Master of Science, mechanical engineer with the specialty of Precision Instruments Design. His interest in watches and watchmaking was born in his childhood when he spent entire afternoons with his father at the watchmaking workshop. In the early nineties of the last century he co-founded the representation of Swiss watch companies on the Polish market. From 1999, he created a jewelry store in Warsaw, which since 2017 has been transformed into "odCzasu doCzasu" store that operates in CH Złote Tarasy. In 2003, he co-created the Club of Clock and Watch Lovers, and since the Club was transformed into a formal Association in 2009 he takes part in its activities. Editor and author of many works and studies, including: "10 years of the Club of Clock and Watch Lovers" or "Stop: watch. Watches and balancing sets from Błonie". His studies on watches and watchmaking appear in the columns devoted to the industry of various color magazines and Internet portals. He was the first editor-in-chief of the Zegarki i Pasja portal (www.zegarkiipasja.pl) since its beginning in 2014. He also regularly publishes there and he supports the editors of the portal and the printed quarterly with his professional knowledge.
Kalle Slaap – A Watchmaker and a well-known Dutch micro-brands popularizer. Founder of the watchmaking school who conducts author trainings including those for owners and manufacturers of microbrands.
Jonathan Kopp – Founder and Editor in Chief of Watchisthis Magazine, a high-end publication written passionately about watches priced 2500$ and below. Jonathan is also freelance writer for BBC News and business consultant specialized in the watch industry.
Arkadiusz Złotowski – A watchmaker and electronics engineer whose passion is aviation, electronics and watchmaking. If he hadn't become a watchmaker, he would definitely be a pilot. At work, he is guided by passion and love for watches, without which in his mind you cannot do this profession. He is constantly fascinated by the fact that the creators offer various functionalities cut out from half a kilogram of metal and how, without the use of ubiquitous electronics, a watch knows that February every four years is one day longer. He started his adventure with watches in 1994 working for the local network of watch sellers. In 1995 he started working on his own. In 2006, he was employed at the Swatch Group in Warsaw where he learned true watchmaking taking part in various trainings in Switzerland. It turned out to be a milestone in his career as in 2012 he decided to return to Łódź and transfer the best Swiss practices onto the local market.
Marcin Kasprzak - Editor-in-Chief of the LOGO magazine. Previously, editor of magazines like Malemen, Playboy and Esquire. He is interested in the positioning of brands, national branding, passenger aviation and travelling with the largest possible number of transfers. He initiated the study "Pole's wardrobe", part of which was devoted to watches.
Maciej Kopyto – The owner and editor-in-chief of the magazine Zegarki i Pasja. In private, a fan of mechanical watches, (especially produced in the 60's and 70's of the twentieth century) a tireless discoverer of the history of watchmaking and a collector of vintage timepieces and creator of the blog Manufaktura Czasu. He grew up in the period when the world was at the peak of fascination with quartz. He owes contact with traditional watchmaking to parents. When he got his first mechanical timepiece - quartz models ceased to exist. This fascination turned into passion that over the last few years has filled almost all of his free time. What is more, it has become his life philosophy related to the daily use of a mechanical watch.
Artur Cholewski – The originator, co-founder and administrator of "Czasoholicy" - the largest and most dynamically operating Polish Facebook group dedicated to watches. Professionally a manager in a bank and in private an enthusiast of vintage chronographs and a collector of sunglasses from the 1980s.
Reviews
„Aurochronos Festival is in the top 5 (watch events)”

Jonathan Kopp(Journalist, founder of Watchisthis Magazine)

„I have participated in a lot of watch events but honestly, Aurochronos is in the top 5. The crew was really cool and everything has been well organized. I am looking forward to attending the second edition.”

„I'm already looking forward to the next fair”

Holke Dijkmann(Founder of Dijkman Watches)

„It was a great adventure, we didn’t know what to expect. There was a warm welcome and it was clear that this event was very good organized. I had a lot of interest in my watches and had answered many questions. It was clear that this event was different. I had a great time and I would also thank the organizers for the great event which they have organized. I'm already looking forward to the next fair.”

„A great idea for promoting contemporary watchmaking”

Bogusław Kocerba(Administrator of “Czasoholicy” FB group)

„A great idea for promoting contemporary watchmaking and emerging Polish and foreign brands. It is the best proof that even with modest means you can create a noteworthy event.”

„A pioneering initiative (…) that opens the window to the inexhaustible world of the so-called microbrands”

Łukasz „Gondi” Grządziela(Administrator and co-founder of “Czasoholicy” FB group)

Aurochronos Festival is a pioneering initiative on our domestic watch scene that opens the window to the inexhaustible world of the so-called microbrands. It gives Polish watch enthusiasts the opportunity to experience products that are hard to find on the market that dominated by popular brands.”

„Discover the future in horology here first!”

Kalle Slaap(Teacher in Watchmaking / Jury Member)

„A well organised Exposition of very promising microbrands. Discover the future in horology here first!”

„Outstanding organisation and great cooperation between many exciting brands”

Brendan Horneman(Founder of Kneijnsberg & van Eijk)

„The Aurochronos watch festival was a great experience for me. As a newly founded microbrand, the feedback and overwhelming positive reactions gave me extra motivation to develop my business even more. Outstanding organisation and great cooperation between many exciting brands.”

„I'm definitely making the Aurochronos Festival my annual trip to Poland”

Eric Yeh(Founder of Havaan Tuvali)

„The exhibition as well as the city is amazing, the hosts did a wonderful job putting everything together; and as an exhibitor, the reception of the crowd couldn't be better. Hopefully next year the scale of the exhibition will be bigger and attracts more micro brands to attend. But I'm definitely making the Aurochronos Festival my annual trip to Poland.”

„A fabulous moment full of encounters and organization at the top”

Filipe Silva(Founder of CreaWatch, now Filipe Silva)

„I am very happy and proud to have been able to participate in this first edition of Aurochronos. A fabulous moment full of encounters and organization at the top. Long live Aurochronos and a big thank you to the organizers.”

„I had wonderful time in Poland where i received very warm welcome”

Steve Chan(Founder of Crafter Blue and Undive Watches Innovation)

„Thanks for two enthusiastic men, Maciej and Paweł, I had great opportunity to join Aurochronos Festival in Lodz, Poland. I am amazed to meet many watchmakers from diverse cultures. And I had wonderful time in Poland where I received very warm welcome from local people. I can’t wait for coming to the festival next year.”

Sylwester Wasiak(Administrator of forum „Czwarty Wymiar”)

„I am already waiting for the 2018 festival hoping that Dijkman Watches comes again!”

„You did a great job - I hope to see you next year”

Piotr Lipień(Cofounder of Premium Watch Service)

„I would like to congratulate the organizers on the preparation of the whole event and thank them once again for the invitation to the festival. You did a great job - I hope to see you next year.”

Awards
We would like to appreciate the craftsmanship and creativity of the producers. That is why, in cooperation with our sponsors and members of the Jury, we will choose the best watches in respective categories. The winners will receive the AuroChronos awards.